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Straightforward advice for small contractors and service businesses
Let’s be real—if you’re running a service-based business, your focus is on getting the job done, not spending hours building a website. But if people can’t find you online, you’re losing business. Google Business Profile is a great place to start, but you’re also going to want a website.
Here’s how to get a clean, and functional website live without the tech headaches or endless delays:
1. Start With Just 3 Pages
Keep it simple. A starter website only needs:
- Home – Brief intro, core services, and contact info
- Services – What you offer, written in plain language
- Contact – Phone, email, and a quick contact form if possible
That’s it. You can add testimonials, a gallery, or FAQs later—but first, just get it live.
2. Use a Drag-and-Drop Website Builder
Pick an all-in-one platform like Wix or Squarespace. These tools include hosting, security, and support—and they let you build your site by dragging sections into place.
WordPress is great, and we tend to build with wordpress, but if you need something more simple to work with, try those drag and drop builders.
3. Focus on One Goal
Your website should guide people to one clear action—usually:
- Call for a quote
- Fill out a form
- Book a consultation
Don’t overload your site with too many buttons or choices. Pick one main call to action and make it obvious on every page.
4. Set a Deadline (and Stick to It)
Decide when your site is going live. Give yourself a few hours on the weekend or an evening or two—and hit publish, even if it’s not perfect.
Websites are meant to grow over time. You can polish things later. What matters is being visible and easy to hire now.
5. Bring in Help If You Need It
If the DIY route starts to eat up too much time, hire a pro to jump in. You can book designers like us for a day or even ask about hourly help when your stuck—so you can get the support you need without blowing your budget.